Jōhatsu is a one-man brand born from a desire to create with purpose. It’s my side hustle, driven by a focus on quality over quantity and sustainability over mass production.
Instead of stocking up on piles of shirts and hoodies, I use a pre-order and made to order model—and there’s a practical reason behind it: Everything is made In-house — literally, so I simply don’t have space to store extra products!
Jokes aside, Jōhatsu is fairly new and has no funds to buy 300 blanks to be printed before hands.
But beyond that, this approach aligns perfectly with my desire to reduce waste and offer small-batch drops. By only printing what’s already been ordered, I’m able to keep costs down, ensuring you get high-quality, ethically made apparel without the markup. It also means not contributing to the mountains of unused clothing piling up in the fast-fashion world. And anyway, nothing stays unused here. Mistakes happen in the hand-printed world, so misprints are given to a local charity, and if they’re really bad, I use them for later test prints.
Why Pre-Order with Jōhatsu?
- Ethically sourced and hand-printed with care
- Made-to-order for less waste and better quality
- Misprints donated to local charities
- Small-batch drops for exclusive, unique designs
When you pre-order an item from Jōhatsu, you’re supporting a slower, more thoughtful way of creating. Each piece is hand-printed with care using eco-friendly water-based inks on ethically sourced garments, so you know you’re getting something that was made with purpose. Plus, by avoiding overproduction, we’re able to create less waste and focus on making sure each item meets high quality.
How It Works:
My pre-order system is pretty simple: the shop stays open with products available to backorder. Once a month, I print, usually on a Saturday, let the ink dry, check the quality, pack the items, and everything is ready to send on Monday. I believe this is a fair way to operate. I understand that some of you would like to order and receive the tee in the same week—I feel you! But Jōhatsu is a one-man brand, so please bear with me 😉
This model is a win-win: You get a unique piece that’s crafted just for you, and together, we help reduce the environmental impact of the fashion industry.
Some pieces are already available for preorder, go have a look !
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